OCOA

Founded by sisters Cory and Nicol, Ocoa draws from their Caribbean roots and the journey of their family from the Dominican Republic to the United States. Named after their mother’s hometown, the brand celebrates heritage, resilience, and the beauty of curly hair.

This campaign is an ode to Caribbean nostalgia - highlighting timeless essentials shaped by nature and the memory of home.

Credits

Art, Creative & Style Direction — Nashira Arnó
Hair — Cory Varona, styled with Ocoa Beauty
Makeup — Lariza Alfonseca
Photography — Leslie Soto
Film — Pepe Melo
Talent — Jualianny Ariza, Nikola Santiago, Lia Pérez, Ivanna Ramírez
Location — Fixie Lofts, Santo Domingo
Music — Nikola

A luxurious 4-step ritual designed to elevate curly hair, OCOA is founded by a Dominican sister duo. Rooted in the philosophy that less is more, the brand honors clean, transparent ingredients and intentional care.

Enjoy 10% off with code NASHIRAARNO.

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